How Vineyard Vines Built A Giant Brand Without Raising A Penny Of Equity

I love success stories. Over the past 20 years, Shep and Ian Murray built a premier clothing brand business that has weathered price wars, the rise of fast fashion and the explosion in online shopping. Vineyard Vines, founded in 1998, now has 95 stores. Even more impressive is that the owners have maintained 100% ownership of the company! Read more:

https://www.forbes.com/sites/stevenbertoni/2018/04/10/how-vineyard-vines-built-a-giant-brand-without-raising-a-penny-of-equity/#7b4256986c95

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