NBA/Beats Partnerships with LeBron James

In more LeBron James news, Lakers Nation announced that the NBA will partner with Beats by Dre (the official headphone, wireless speaker and audio partner of the NBA) starting in October. As part of the partnership, Beats will provide its products to players during events including NBA All-Star, NBA Draft, and international NBA games in China and Europe.

Beats will also collaborate with NBA teams to launch a line of its audio products, including team-branded headphones. This multi-year deal will celebrate Beats’ 10-year anniversary. Read more about it here:

https://www.lakersnation.com/nba-beats-by-dre-partnership-feature-lakers-lebron-james-marketing/2018/09/19/

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